Mingle is a drink mixer company that was created to allow anyone to create fantastic drinks without having very much mixology knowledge. Mingle was created during the Covid-19 pandemic, so creating something that would bring the bar to the buyer’s home was very important. Mingle sells single bottles in three different flavors and a party pack that features all three together. The products are all advertised on the @minglemixers.co Instagram page.
Single Beverage Packaging
Multi-Pack Design
Instagram Campaign
Mix your Mingle drinks with our swizzle stick! Find it on the top of our Party Pack in stores near you! #cocktails #Mixer #Mingle #Minglemixers #Swizzle #PartyPack
Our cocktail mixers allow anyone to make an awesome drink, and also give you the opportunity to add your own spin! #trysomethingnew #beginnerswelcomedandencouraged #addyourtwist #cocktailathome #minglemixers
Mingle mixers are perfect for any gathering, party or girls night! What flavor do you want to try the most? #girlsnightout #timeforadrink #flavortown #minglemixers #somethingforeveryone #gathertogether #partyfavors
Tag someone you would you share you mingle mixers with! #sharingiscaring #friendshipgoals #minglemixers #cocktailtime #havefun
Go ahead and pour yourself a drink you deserve it! #pouritup #yesplease #mixology #cocktailhour #youdeserveit
Although our mixers are great with just alcohol, have some fun and top them off with what ever you like! What would you add? #yum #cocktailcreations #choosewhatyoulove #getfancy #havefun #mingle
What would you mix with our Kiwi Mint Lime mixer? Tag us in your creations! #mingle #minglemixer #mixology #kiwi #mint #lime #getcreative #mixitup
Introducing our Party Pack! It includes our first three Mingle Mixers along with our swizzle stick. This pack is perfect to bring to any gathering! #PartyPack #CocktailParty #perfectgift #party #timeforfun #Minglemixers #celebrate
Welcome to Mingle Mixers! Our mixers are made of natural ingredients and have no alcohol included, so you can pair them with your favorites. #Welcome #Mingle #Mixers #addsomespice #jalapeno #Startmixing #whatwillyoumix
Animation for Instagram
I wanted to add some fun to the Instagram campaign by adding in an animation. I chose to have the bottle pouring the mixer up to the wavy line seen in the logo. I wanted to bring in the illustration style from the branding so that it felt cohesive with the other images.
Process Book Link
Programs Used For Project
Procreate
Sketching
Initial Drafts
Mingle Animation
Adobe Indesign
Typography Layout
Process Book
Adobe Illustrator
Refinements
Final Label Design
Final Multi-Pack Design
Instagram Images
Rhino 6 & 7
Bottle Render
Box Render
Swizzle Stick Render
Adobe Photoshop
Draft Mockups
Instagram Images
Final Mockups for Instagram Campaign
KeyShot 10
Final Bottle Mockups
Final Multi-Pack Mockups
Process Images
3D modeling my box in Rhino
3D modeling my box in Rhino
3D Rhino Model
3D Rhino Model
3D Rhino Model
3D Rhino Model
KeyShot Model
KeyShot Model
KeyShot Model
KeyShot Model
KeyShot Model